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Let the Batanga Network Connect Your Brand to the Online U.S. Hispanic Market.

The Batanga Network delivers over 15 million online U.S. Hispanics on premier Spanish-language sites, making it the #1 Hispanic ad network. Trusted by blue chip advertisers to deliver quality and targeted audiences, the Batanga Network is committed to delivering unrivaled reach and performance.

U.S. Hispanics Online: A Vital and Growing Market

The U.S. Hispanic Internet population is not only growing faster than any other group of Internet users, but so is their time spent online and the number of pages they consume. According to a newly released eMarketer report, in 2009, the number of U.S. Hispanics online is estimated to grow by 7.9%, exceeding 22 million users. Time spent online is also growing rapidly with data showing that U.S. Hispanics are spending over 26 hours online per month, a 12.5% year-over-year rise.

  • 29 million Hispanics online by 2012
  • The growth of Hispanic Internet audience outpaced that of the total US online population in terms of visitors, time spend and pages consumed
  • In 2009, the number of U.S. Hispanics online is estimated to grow by 7.9% exceeding 22 million users and over 70% are on the Batanga Network. At the same time, the total US Internet population will grow just 3.3%
  • Hispanics make up 12.3% of the US Internet population in 2009, and will increase to 13.9% in 2013
  • The time spent online is also growing rapidly with data showing that U.S. Hispanics are spending over 26 hours online per month, 12.5% year-over-year rise
  • 88% of Higher income (+$40,000) Hispanics use Internet
  • 68% of adult Hispanic Internet users consider the internet to be the best source for purchase decisions
  • 77% of Hispanics use the internet to learn about brands
  • Hispanic consumers have style, status and technology. Spending 42% more on mobile devices and 35% more on data services than the average non-Hispanic consumer