Batanga, Inc. Announces Seamless Music Purchase Experience Linked Directly With iTunes

MIAMI, Dec 03, 2008 /PRNewswire via COMTEX/ –

Batanga, Inc. announced today that through Batanga.com consumers can purchase and download any of the millions of songs streamed daily through a direct link to Apple’s iTunes Store (http://www.iTunes.com). Batanga.com features the largest collection of streaming Latin content with exclusive online radio stations, on demand music videos, lifestyle news and gossip from the Latin entertainment world. Since it launched in 1999 Batanga has streamed over 1 billion songs to music fans.

“We never stop looking for ways to improve the experience for Batangueros on Batanga.com,” comments Rafael Urbina, CEO of Batanga. “Through the direct link on our website, consumers can immediately purchase and download the music they love on the iTunes Store. Batangueros are serious about their music and it makes sense to offer our audience direct access to iTunes, the world’s most popular online music store.”

Not only will Batangueros have the ability to directly purchase any of their favorite songs or albums from iTunes, but consumers will have the ability to download free Batanga Samplers on iTunes. The Batanga samplers, comprised of 10-song collections, offer a collection of free music that can only be found only on Batanga and downloaded on iTunes. The samplers provide consumers with ongoing music discovery experiences and opportunities.

Every week Batanga.com will also feature the single of the week available for free download from iTunes Latino. Visit http://www.batanga.com to learn more.

About Batanga, Inc.
Batanga, Inc. is the leading next-generation Hispanic media company reaching U.S. Hispanics. Batanga.com, the flagship and a top online destination for U.S. Hispanics, is the source for Latin music and entertainment, boasts over 50,000 free user generated radio stations, a burgeoning social network and the largest inventory of streaming media in the Hispanic marketplace. In addition, it owns the largest ad network targeting Hispanics in the U.S., HispanoClick. Batanga, Inc. maintains offices in Miami and New York. Learn more at www.batanga.com.

Contact:

Susana Alvarez-Diaz
The Alvarez Diaz Group
(305) 205-6868
susana@alvarezdiazgroup.com
Natalia Martinez
Batanga, Inc.
(305) 476-2974 x238
natalia@batanga.com