Rafael Urbina

Chairman and Chief Executive Officer

Rafael Urbina is the Chairman and CEO of Batanga, the leading next-generation Hispanic media company. Since August 1999, Urbina has been the driving force beyond the company’s strategic planning, business and product development efforts, and revenue generation.

In his capacity as Chairman and CEO, Urbina successfully completed a series of acquisitions and negotiated multiple rounds of funding for the company, positioning Batanga for long-term growth in the Hispanic online market. Batanga’s most recent acquisition of HispanoClick, the premier online Hispanic ad network, has extended Batanga’s core offering beyond Latin music and entertainment to content in a variety of categories.

Prior to Batanga, Urbina was part of the founding team for several media start-ups including: MulticanalTPS in Spain and Portugal, HBO Latin America and Omnivision in Venezuela. Urbina has extensive legal experience, with a focus on copyright and content licensing and proven expertise in the content field. He has marketing experience in Latin America, Iberian Peninsula and U.S. Hispanic markets.

An MBA graduate of the University of Miami, Urbina also holds a Law degree from Universidad Católica Andres Bello in Caracas, Venezuela.


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